Guiding Principles for Oil Sands Development 

CAPP's Guiding Principles For Oil Sands Development
Canada's Oil Sands Information Package

Canada's oil sands industry will provide a secure source of energy, reduce its impact on the environment and provide economic benefits to society while developing this globally significant resource. We will achieve this through continuous improvement, by developing new technology and by committing to these guiding principles:

Translations: French | German | Norwegian


  • We will provide a safe environment for our employees, contractors, and the communities where we operate.
  • We will provide employment and business opportunities for regional communities, including Aboriginal peoples.
  • We will respectfully engage directly-affected stakeholders through all stages of our operations. 


  • We will design and operate our facilities to be better than provincial air quality objectives.
  • We will continue to reduce greenhouse gas emissions per barrel equivalent of production by improving our energy efficiency and by developing new technologies.


  • We will continue to reduce the amount of fresh water required per barrel equivalent of production by improving water recycle rates, using low quality (e.g. saline) water sources where feasible, and by developing new technologies.
  • We will safeguard the quality of regional surface and groundwater resources.


  • We will mitigate our impact on the land while maintaining regional ecosystems and biodiversity.
  • We will progressively reclaim all lands affected by our operations, returning them to self-sustaining landscapes.

Oil Sands Energy Supply and Innovation Stories

New techniques and technology, and innovative ideas are critical to developing oil and gas, and addressing environmental concerns. The oil and gas industry is Canada’s biggest investor in research and development into new, better ways of protecting the environment.


Translations: French | German | Norwegian

Read more innovation and technology stories
(CAPP's website)

Guiding Principles for Oil Sands Development

The Facts on Oil Sands: there's an app for that!

The Facts on Oil Sands

Based on its widely referenced fact book, CAPP's mobile app, Upstream Dialogue: The Facts on Oil Sands, is now available for free download to Apple and Blackberry devices. Get the app, and get in on the oil sands discussion.

Fact Books

Read the Facts on Oil Sands
(Designed for Canadians)

Read About Canada's Oil Sands
(Designed for Americans)

Oil Sands Ads

See innovation and new technologies described by community leaders and real oil sands industry employees from our operations, across a wide-range of professions.

See the ads

Oil Sands Documents

pdf PDF format

Guiding Principles
for Oil Sands Development

English | French | German | Norwegian

Innovation & Technology Stories

English | French | German | Norwegian

Read more innovation and technology stories
(CAPP's website)

Ontario & Oil Sands

The benefits of oil and natural gas development extend across Canada, including Ontario. Many of the components needed for developing this vast resource – tires, trucks, gauges, valves, pumps and more – are produced in the industrial regions of central Canada. And Alberta’s oil and natural gas industry regularly accesses Ontario’s technology and innovation capabilities. Additionally, the industry employs more than 550,000 Canadians directly and indirectly.

What does oil and natural gas development mean to Ontario’s Economy?
(PDF | 1.8MB | Jul 2013)

Aboriginal Relationships

Oil sands projects are long term. Understanding how Aboriginal peoples traditionally use the land, and their vision for their communities’ economic and social futures, helps guide development and regulation.

Fostering Effective Aboriginal Relationships
(PDF | 696.0KB | Jul 2011)

Printed Copies

If you would like printed copies, please contact:


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